HOW DO SUCKERFISH ENGAGEMENT PODCASTS WORK?
Suckerfish uses audio in the form of podcasts to engage and connect with your customers and community.
Working closely with your business objectives, Suckerfish will produce a comprehensive and entertaining content plan, designed to forge a deeper relationship with your clients.
Using the power of storytelling, Suckerfish will create, coach, produce and help you host exclusive podcast content that will enhance your promise, and inspire a powerful and unique brand connection with your target audience.
‘If you want to be considered an expert in your industry, start by acting like one’
WHY USE Suckerfish?
BEFORE Suckerfish
- Your Brand
- Customer
- Transactional relationship
- Limited Follow up
AFTER Suckerfish
- Your Brand
- Community
- Exclusive and accessible Content
- Engagement
- Deeper relationship
- Brand Loyalty
- Word of Mouth
WHY audio?
Accessibility. Plain and simple.
Radio is the best surviving medium of traditional media because it can be listened to on the move.
Audio is accessible everywhere and can be consumed while the listener is completing other daily tasks.
Visual and written media require the consumer’s total focus.
Audio is the strongest way to engage your customer.
When do people listen to podcasts?
Why Podcasting?
Podcast consumption continues to grow at a rapid rate. 5.6 million Australians listen to podcasts on a weekly basis, that’s 25% of the population and an increase of over 56% year on year. This number will continue to grow as podcasting launches itself into the mainstream.
Consumers of podcasts are highly engaged and listen to an average of 6 pods per week. Podcast listeners choose subjects that interest them, with 80% listening to the entire podcast in full.
With 83% of listeners in the 18-54 demo, podcasting is the perfect engagement point with your consumer.
Contact Suckerfish to discuss your podcast solutions
FREE DISCOVERY SESSION
Every project is different | Every audience unique | Every podcast an opportunity
Your business, idea and personality is unique so make sure you get the right professional advice when you start your podcast journey, so your finished product is professionally strategized and produced to achieve the desired outcomes.
Contact Us to lock in your free 30 minute discovery session, hear how we work and see how Suckerfish Media podcasting can achieve results for your business.